Creative Director/Copywriter
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Washington's Lottery

 

Washington's Lottery

Here's a radio, that's right, a radio and print campaign I did for Washington's Lottery. The thought was to get people to give lottery tickets for gifts, and then the thought was 'isn't that cheesy?' and then the next thought was 'shut up, it's not and what if it improved their gift karma.' 

 
 
 
 
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Role: CD/Writer Agency: Publicis/Seattle

Role: CD/Writer Agency: Publicis/Seattle